With the arrival of subsequent decade, tons of things got to be analysed so as to develop an SEO strategy. In doing so, one among the foremost critical factors is to stay with the newest SEO trends in 2021, and it’s essential to work out which trend will come up and which one will die. The SEO landscape is dynamically changing with every passing day, making it difficult to stay up with all of the changes. If one doesn’t stay top of the trends, they could lose some valuable traffic. Here may be a list of the most important SEO trends for 2020.
SEO Trends In 2021
1. Blockchain Technology
Although this might appear to be out of place on an inventory of SEO trends, blockchain does have far-reaching effects on SEO. the rationale being, blockchain aims to supply a secure and trustworthy transaction record, and security is one among the critical factors on Google. It are often utilized to secure all the transactions that happen through the search engines, like the transactions between advertisers and website owners. Additionally, it can identify every user who views a billboard , and during this way, it can identify the difference between a bot and a person’s .
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2. Voice Search
The adoption of voice search has gained popularity within the past few years, which has been led by millennials. Now voice search has become increasingly accurate and personalized with the introduction of AI assistants. This has enabled the users to seek out immediate answers to all or any of their search queries via voice. it’s specifically more helpful for question-based or exact term searches because the assistants can provide instant solutions to those. Henceforth voice search optimization is deemed to be one among the most important SEO trends this year.
3. Machine Learning
Machine learning is useful for SEO and is predicted to be among the foremost prominent SEO trends in 2020 and within the following years. By leveraging machine learning concepts and web analytics tools, it’s easy to work out user behaviour. Machine learning is additionally employed by Google to showcase search results. It can help in discovering keyword ranking opportunities, ranking predictions, site crawling, and lots of more. Therefore all of those factors can affect SEO.